They’re Penelope Trunk’s words, not mine. But I don’t think she’ll mind if I adopt them. They underscore my firm belief that the shape of your career is molded by your personal brand and the company you keep:

One of the most important changes in work life is that we do not define our career by working for one company—we change jobs too frequently. Today, we define ourselves by the integrity with which we manage our career.

Amen, sister.

Do these two sentences resonate with you? Forget 140 characters! What are the 40 words that define your career?

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