Susan Hart: when blogging, be true to you.
{Today’s guest post comes from Susan Hart, a Tennessee-based PR pro who pens one of my favorite current events blogs: EveryDayPR. I don’t write about current events here on FlackRabbit, nor comment on them in a public forum; but I love reading about them. Especially when folks’ views are relevant, quick reads that make me think. Susan’s blog fits that bill. In this post, she talks about what set her on the path to blogging and how she’s stayed true to herself along the way.}
My New Year’s resolutions for 2009 were to read the Bible and learn about social media, two completely unrelated goals or so I thought. The two goals actually couldn’t have been more related.
So I became my own client. I immediately set up accounts on Facebook, Twitter, et al. I also started my EveryDayPR blog to have a venue to express an experienced public relations take on industry topics or current events. I was confident that people were begging to know what I thought about things.
This brings me to the single most important lesson of blogging: Be yourself. If you can’t be you, then who are you going to be?
I never started EveryDayPR to grow Hart Public Relations. The reality was that I was opinionated, a decent writer and a thinker. In my experience, effective public relations leaders from the C-Suite to department heads want thinkers on their team. Thinkers equate to problem solvers. Problem solvers mean happy clients and employers. I am rewarded on a number of levels when happiness happens. Read More…
