One minute I’m minding my own business, the next, PR rockstar Amanda Littlejohn has somehow found a way to include me and the DC Flacks in an impromptu Mopwater PR + Media Notes and DC PR Flacks: Coffee for Media Pros DCWEEK event. I love that woman.

If you’re going to be in the DC area on Tuesday, June 15 at 4 p.m, join me, Amanda and Gia at the Corner Bakery Cafe at 1828 L Street NW from 4 – 5:30.

For those who don’t know, tonight marks the launch of Digital Capital Week (DCWEEK), a 10 day festival in here in DC focused on technology, innovation and all things digital.  It’s such a thrill to be a part of the DCWEEK schedule; thanks for thinking of DC Flacks, Amanda! Read More…

{Our next guest post is courtesy of D.C. flack and photographer Stacey Viera, who ponders how much disclosure to provide when promoting your clients on social networks and/or entering into partnerships with other vendors.}

“In the interest of full disclosure.” How often do you use those six little words? I would argue, probably not often enough.

I acknowledge that full disclosure can be overused. “In the interest of full disclosure, I’m married.” Hey, I didn’t ask if you wanted to go on a date. I just wanted to know if you were done with the Metro section of the paper so that I could read it!

But how often do we see a Tweet from a PR person promoting their “friend,” only to find that it originated from a paid client relationship? Or a Facebook link for a “beautifully designed new blog” that we only later learn was designed by the same person who posted the link? Read More…